Auxo Firm Directory · Independent Research Profile

Citadel Advisory Group

Citadel Advisory Group, LLC is an M&A advisory firm that began in 2002 and lists its office in Loveland, Colorado. Its stated services include sell-side and buy-side representation, planning consultation, debt sourcing and structuring, corporate finance, and M&A process management.

Key takeaway

Citadel publicly describes a seller-focused advisory process for lower-middle-market and privately held businesses.

Its published process includes preparation, confidential marketing, investor outreach, indications of interest, management meetings, letters of intent, due diligence, definitive agreements, closing, and post-closing assistance. The firm does not publish universal financial eligibility thresholds on the cited FAQ page.[1][2][3][4][6][7]

What does Citadel Advisory Group do?

Citadel Advisory Group identifies itself as Citadel Advisory Group, LLC and lists an office in Loveland, Colorado. The firm states that it began in 2002 and evolved into providing merger and acquisition services exclusively.

Citadel describes its work as serving lower-middle-market companies and privately held businesses. It states that its clients generally consist of privately held companies across the country.[1][2][4]

Citadel publicly states that it provides sell-side representation, strategic, growth, and exit-planning consultation, debt sourcing and structuring, and M&A process management. Its home page also lists buy-side representation and corporate-finance services involving restructurings and majority or minority recapitalizations.

Sell-side representation is described as covering complete exits, divestitures, and management buyouts.[3][4]

Owners comparing advisory firms can also review Auxo’s M&A advisor vs. business broker vs. investment bank comparison, advisor-selection guide, and sell-side advisor evaluation framework.

Public size / criteria information
Citadel states that it serves companies in the lower middle market and privately held businesses. The cited FAQ page discusses valuation by industry and company size, including enterprise value, but does not publish a universal revenue, EBITDA, enterprise-value, or transaction-size eligibility threshold.[4]

What should a business owner evaluate before hiring Citadel Advisory Group?

Owners evaluating Citadel can compare their circumstances with the firm’s stated lower-middle-market and privately held-company focus, as well as its listed sector experience. The published process indicates involvement across preparation, confidential outreach, buyer or investor engagement, diligence, documentation, closing, and post-closing assistance.

The FAQ describes no hourly fee or retainer for transaction-management efforts and identifies documented pre-closing hard costs, such as travel and third-party material expenses, billed monthly with supporting documentation. Owners should obtain the engagement letter’s success-fee formula, minimum fees, reimbursable expenses, exclusivity, tail provisions, termination rights, and any post-closing obligations. They should also clarify the firm’s regulatory and legal-entity arrangements and request dated transaction examples with values, consideration terms, buyer identities, and references.[1][2][4][5][6][7][8]

01

What revenue, EBITDA, enterprise-value, ownership, geographic, or transaction-complexity criteria determine whether a prospective client fits the firm's mandate

The firm states that it serves lower-middle-market and privately held businesses, while the cited FAQ page does not publish universal financial eligibility thresholds.[4][6]
02

What is the success-fee percentage or formula, and are there minimum fees, monthly expenses, tail provisions, or termination fees

The FAQ describes the absence of hourly fees and a retainer for transaction-management efforts, but the cited FAQ page does not publish a universal success-fee percentage, minimum fee, tail period, or termination schedule.[6]
03

Which buyers or capital providers are active in the owner's sector, and how are potential conflicts handled

Citadel describes investor-list development, buyer or investor outreach, and multiple sector focus areas, but the cited materials do not establish a specific buyer universe or conflict policy.[4][5][8]

What size transactions and clients does Citadel Advisory Group focus on?

Citadel identifies lower-middle-market focus areas including energy and industrial services, commercial services, building materials, manufacturing, and transportation. Its broader sector list includes oil and gas, renewable energy, construction services, industrial services, lumber and building materials, transportation and logistics, manufacturing, distribution, and business and consumer services.[4][5]

Citadel’s official materials identify representative transactions involving Vision Oil Tools and OFS Energy Fund; Western Wellsite Services and Magna Energy Services; Wilco Machine and Fab and NOV; Transpro Burgener Trucking and Linx Partners; Triad Concrete and Cu Onsite Solutions; Cedar Supply and Fencing Supply Group; and Arctic Oilfield Services and Prospect Capital Corp.

The cited representative-transactions page does not publish transaction values, consideration terms, or complete transaction dates in its page text.[4][7]

The firm publicly describes work involving complete exits, divestitures, management buyouts, buy-side representation, restructurings, majority or minority recapitalizations, and debt sourcing and structuring. It also provides strategic, growth, and exit-planning consultation.[3][4]

What does Citadel Advisory Group publicly disclose about fees, process and engagement terms?

The cited FAQ page discusses valuation by industry and company size, including enterprise value, but does not publish a universal revenue, EBITDA, enterprise-value, or transaction-size eligibility threshold.

The cited FAQ page does not publish a universal success-fee percentage, minimum fee, tail period, or termination schedule. The cited About and contact pages do not state a firm-level broker-dealer registration, investment-adviser registration, CRD number, SEC file number, or other regulatory identifier. The cited transactions page does not publish transaction values or consideration terms in its page text.[1][2][6][7]

The official contact page identifies the business as Citadel Advisory Group, LLC. The cited About page does not state a firm-level broker-dealer registration, investment-adviser registration, CRD number, SEC file number, or other regulatory identifier for Citadel Advisory Group, LLC.[1][2]

Citadel publishes a client-representation process estimated at 6–8 months. The described stages include preparing a confidential information memorandum, developing an investor list, using a blind executive summary, obtaining confidentiality agreements, establishing a virtual data room, soliciting indications of interest, holding management meetings, receiving letters of intent, conducting due diligence, preparing definitive purchase agreements, closing, and post-closing assistance.

Its FAQ states that the firm does not charge hourly fees or a retainer for transaction-management efforts. It describes documented pre-closing hard costs, such as travel and third-party material expenses, billed monthly with supporting documentation.[6][8]

Questions to ask before hiring Citadel Advisory Group

What revenue, EBITDA, enterprise-value, ownership, geographic, or transaction-complexity criteria determine whether a prospective client fits the firm's mandate?
The firm states that it serves lower-middle-market and privately held businesses, while the cited FAQ page does not publish universal financial eligibility thresholds.[4][6]
What is the success-fee percentage or formula, and are there minimum fees, monthly expenses, tail provisions, or termination fees?
The FAQ describes the absence of hourly fees and a retainer for transaction-management efforts, but the cited FAQ page does not publish a universal success-fee percentage, minimum fee, tail period, or termination schedule.[6]
Which buyers or capital providers are active in the owner's sector, and how are potential conflicts handled?
Citadel describes investor-list development, buyer or investor outreach, and multiple sector focus areas, but the cited materials do not establish a specific buyer universe or conflict policy.[4][5][8]
What transaction examples can be shared with dates, values, consideration terms, buyer identities, and seller references?
Citadel identifies representative transactions, while the cited transactions page does not publish transaction values, consideration terms, or complete transaction dates in its page text.[4][7]
Will the owner be expected to remain involved after closing, and how are earn-outs, rollovers, seller notes, and working-capital adjustments handled?
The published process includes post-closing assistance, but the cited process materials do not establish treatment of these specific deal terms or the owner’s expected involvement.[8]
What firm-level regulatory, legal-entity, and supervisory arrangements apply to the engagement?
The contact page identifies Citadel Advisory Group, LLC, while the cited About page does not state a firm-level broker-dealer or investment-adviser registration or other regulatory identifier.[1][2]

Sources & research notes

Public-source research
  1. Official website / firm overview
  2. Official website / firm overview
  3. Services / capabilities
  4. Services / capabilities
  5. Industry / market focus
  6. Public disclosure information
  7. Public disclosure information
  8. Public Process
Prepared and reviewed by: Auxo Capital AdvisorsEvidence standard: Public-source verification

How this profile was researched

Auxo profiles are prepared from publicly available primary and authoritative sources and reviewed for entity identity, factual support and disclosure consistency. When a fact cannot be supported by the reviewed public record, the profile identifies it as something to confirm directly rather than inferring it.

Independent profile & regulatory context

Independent research profile

This profile was prepared by Auxo Capital Advisors from publicly available information believed to be reliable and is provided solely for informational and educational purposes. It is not an endorsement, recommendation, ranking, solicitation, or representation regarding the profiled firm, its services, qualifications, transaction experience, regulatory status, financial condition, or suitability for any particular person, company, transaction, or investment.

Information obtained from third-party and public sources may be incomplete, inaccurate, outdated, or subject to change, and Auxo Capital Advisors makes no representation or warranty, express or implied, as to its accuracy, completeness, or timeliness. Readers should conduct their own independent diligence and consult appropriate professional advisers before engaging any advisor, intermediary, investor, lender, acquirer, or other transaction counterparty.

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